Micro Cap Idea for Short Term: HKG Limited

By | June 15, 2021

Company Background:

 HKG Limited is aspiring to connect small businesses and empower them to grow through the use of digital medium and web interfaces has launched an unique business initiative called Area Online whereby through its website one can locate shops and services from one’s home through digital presence. Lockdown caused by Covid-19 due to which small and big traders had to sit at home: they had their own business. It was noticed that online presence is very important. Therefore HKG had launched this unique service. Area Online is the best way to find & discover great local businesses. The company is en-route to achieve high growth. HKG aspires to connect small businesses and empower them to grow through the use of our web interfaces and services.  HKG’s vision is to make web interface service accessible to every small business and enable them to grow manifold.

Listed on BSE’s SME platform, HKG Limited (BSE: 539097).

The company has multiple services like My Rera, Area Online, Book Your Dealer, My Locker, Virtual Expo, and Media marketing.

Area Online – Time to get vocal for local. Indian retail industry is under transition today, bringing a lot of transformations from static to digital retailing business. The shoppers enjoy the privilege of Digital shopping of the goods and services required by them in a variety of formats to meet their expectations. Ecommerce business model generally consists of eight key components i.e. value proposition, market opportunity, revenue model, competitive environment, competitive advantage, market strategy, organizational development, and management team Area Online targets the middle class & upper class people who have hands on experience in technology but don’t have much time to do shopping from the physical outlets. Taking this into consideration Area Online has successfully positioned itself as a Glocal (Go global Act local) e-commerce giant where one can sell anything & get it delivered at any remote locations.

My locker, an encrypted service for storing documents, has also been launched by the company.

A Virtual Event is a gathering of people sharing a common virtual environment on the web, rather than meeting in a physical location. Virtual Event provides a rich source of marketing data as every activity of a participant at Virtual Event can be tracked and evaluated. It helps create a virtual engagement index, which is a variable to measure interaction quantity and quality of participants. Using the versatility and scope of the online space to host a Digital Exhibition Fair, which allows exhibitors to fully view their items in rich content formats and allows visitors to access and explore these offers in the comfort of their homes.

Their vision is to make web interface service accessible to every small business and enable them to grow manifold. In line with the Make in India Movement by PM Narendra Modi, HKG Ltd is giving opportunity to local traders and businesses to go Global digitally and help them increase their businesses.

Finanicals can be seen here https://www.hkglimited.com/investors/annual-reports

Technicals

HKG follows a peculiar pattern Gives breakout of 20% than consolidates for few sessions as shown in below chart. Last few days we have seen decent volume build up so we can see another move of 20% in next few sessions as we approach  start of important time cycle from 15 June.

Traders can initiate long in range of 56-58 Range with SL of 49 for a target of 66/71 in short term.

All the views and contents mentioned in this POST are merely for educational purposes and are not recommendations or tips offered to any person(s) with respect to the purchase or sale of the stocks / futures. I do not accept any liability/loss/profit occurring from the use of any content from this site

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